“Cam Marston provided our franchisees with actionable ideas about communicating with customers across the different generations that will translate into increased sales for those who put his simple, valuable message to work. Thank you for a fantastic presentation that was equally entertaining and educational…an all-around success!”
Bryan Buckley, Business Development Coach
HRI, Inc.
“Our executives and their spouses found your presentation fun and informative. Our group included people in their late 20s to the early 60s and your presentation was of interest to all. Each person could identify with the different generation segments and found your assessments on point. Whether interacting with coworkers, family members, or individuals we encounter in everyday life, I gained new techniques for communicating with them, because I learned more about their way of thinking and what they value. Personally, it gave me insight into my own child’s generation; she is a Millennial. Thank you for such an enjoyable experience. It was time well-spent.”
Mark Towe, CEO
OldCastle Materials
“You were fabulous! Our group loved it! I am so pleased with the presentation. Your knowledge, insight, humor and energy kept everyone’s attention. The content was very relevant to the group. By relaying your personal life experiences, it made you ‘real’ to the attendees and not just a professional speaker.”
“As a featured speaker at 17 of our Sales Forums across the United States and Canada, Cam Marston provided our sales people with new insight as to how to best build relationships with customers of different generations. Our sales force has indicated that his discussion helped them understand their customers’ behaviors and gave them new ideas for enhancing new and ongoing relationships. Any time a sales person can walk away with a new approach to winning favor with customers, we know we have a winner!”
“Your quick wit and excellent presentation style created and maintained a high energy level and kept the audience captivated. You delivered a clear, simple message that hit home, provided actionable ideas to improve our overall communication across the generations, and will help us be more effective. No one who attended went away disappointed—job well done!”
Kris Carrol, Grady-White
“Your session on Selling to the Generations was one of the highest attended and one of the highest rated. Our audience just LOVED YOU. Your timely topic, delivered with your wit and style was thoroughly captivating. I’ve never received such an enormous outpouring of thanks.”
“Cam spoke at our top producer sales meeting and was an immediate hit. The audience loved his comments about how to approach various generational segments, and three weeks later they are still talking about his excellent presentation.”
“Cam was one of the best keynotes we’ve had. He did a phenomenal job engaging the audience and offered a great balance of energy and content. Cam worked closely with our team in advance of the engagement to match his presentation to the needs of our audience and delivered his message in a way that truly resonated with the attendees.”
Anna Zaltz, Organizational Capability PepsiAmericas, Inc.
“Cam was the final presenter in a long day of workshops and information. I was impressed by his ability to apply his content to our business, make it relevant, and keep our supervisor team interested and engaged after several hours of meetings. People walked out of his session with a full understanding of why they haven’t been able to break through barriers with our Millennial workers. It was a great, energetic ending to a very full day and the impact continues to affect our daily interactions with the entire production team.”
Michael Muñoz, Diversity Representative ESPN, Inc.
“Cam’s presentation was well-received by our workforce from the line-workers through management. His ability to connect with the audience and help them see themselves in the conversation is superb. Furthermore he was able to help our employees understand how generational differences impact the company, not only internally but also with our customers and business partners. The result is greater inclusiveness and communication throughout all facets of our business, which can only lead to a positive impact on our company’s success.”
~Natalie E. Morton, Ed.D. Associate Manager, Diversity and Inclusion Kellogg Company
“Not only did participants enjoy the presentation, they gained tremendous insight to some growing disconnects in the workforce. While it may seem to be obvious, it became apparent to our leadership that we were not as keen on understanding the generational gap as we had thought, and we were not quite sure what to do with it. Cam’s presentation shed light on the generational differences and made us realize that we need to address this proverbial white elephant directly and effectively in order to maintain a strong corporate culture and to continue our leadership role in the industry.”
David W. Conference Participant
“Since Cam’s presentation over two months ago, not a single day passes without me overhearing someone within the company refer to generational differences – it has infused the mindset of our leadership team. This is a dramatic and effective shift in perspective. As a result, our younger employees are getting more involved with the company, increasingly taking ownership and demonstrating greater initiative. Cam has the ability to deliver a strong message of change to change- resistant minds, in a very non-threatening manner. He opened people’s eyes and had them asking themselves ‘what can I do to make this an even greater company?’ and then, most important, acting on it.”
Elaine Vaught, Senior Vice President Engineering & XworX, Bell Helicopter Textron, Inc.
“Cam’s presentation raised awareness among a team of business professionals. He was very relevant and the audience easily related to his subject. His workshop created a buzz at Harrah’s Entertainment and got people asking ‘what does this mean for me and my relationships at work?’ This increased fluency regarding generational differences has been an excellent professional development for our supervisor team as they are able to make better judgments and understand behaviors within a new context.”
Susan Hailey, VP of Talent Acquisition Harrah’s Entertainment
“Cam Marston was our Mega Meeting speaker. Cam is not only charismatic, engaging, and hilarious but he also delivers great insight into the minds and motivations of several generations in the workforce. Our diverse audience of managers remained engaged and inspired, posing questions, thoughts and aha moments throughout the two hour presentation. Feedback indicated that not only were the attendees fully entertained, but also that what they learned is changing their personal and professional interactions. Cam’s Four Generations One Workforce presentation was by far the very best meeting that we have held and we are pleased to have offered it to our members.”
Christina White , President IREM Chapter 77 – Northern Virginia
“We have found that General Insights has been an incredibly valuable tool in helping us understand how to create a more cohesive and productive workforce. I highly recommend Cam’s work for any organization looking to unlock the inevitable generational barriers that exist in today’s work place.”
Lee Rivas, Senior Vice President & General Manager LexisNexis
“This was our first attempt at directly engaging the next generation of leaders and industry professionals during a Construction Industry Institute (CII) Annual Conference. Cam’s presentation and workshop ‘How to Achieve Success in Your workplace: An MBA of a Different Sort’ was very well received by our attendees, with high marks for presentation content and delivery. Cam’s comprehensive knowledge of workplace leadership trends and his ability to connect with the audience through relevant analogies and thought leadership at several levels was a great start for our conference! I would recommend this presentation to any company or organization that wants to attract, engage, and retain young talent.”
Kim Allen, CII Associate Director
CII
“Cam Marston presented to about 500 hundred people at our recent education conference in Hawaii. The attendees were mainly advisor and their spouses with a small number of Manulife employees. He did a wonderful job of including all generations in his presentation, providing information that was relevant for the audience (particularly the spouses as the focus was not on insurance) and entertaining. We conducted a survey after the conference and Cam’s session was very highly regarded, with many asking for a copy of his presentation!!”
Mike Richard, Manulife Financial, National VP Corporate Accounts
Manulife
“We have found that Generational Insights has been an incredibly valuable tool in helping us understand how to create a more cohesive and productive workforce. I highly recommend Cam’s work for any organization looking to unlock the inevitable generational barriers that exist in today’s workplace.”
Lee Rivas, LexisNexis
LexisNexis
“Thank you for your presentation…it was very well received and still the topic of conversation at dinner that evening. Our employees and their spouses found it to be both informative and fun. As you know, our group had a wide range of ages but your presentation was of interest to all. Each person could identify with the different age group segments and found your assessments on point and enlightening. Whether through interactions with co-workers, children or individuals we encounter in everyday life, a new perspective was gained on the best approach to use to communicate. Personally, it gave me an insight into my children’s generation – Millennials – and, in particular, the “adultolescent” phase. Thank you for such an enjoyable experience.”
Laurie Weber, Executive Assistant to CEO, Oldcastle, Inc.
Oldcastle, Inc.