We’ve been here before. History is repeating itself right in front of us. The four generations have existed before in times much like these, and they’ve had the same reaction to these economic challenges. Being a student of the past makes the future predictable, and the future is bright for forward-thinking companies. Favor will fall on those who adjust their strategies to create opportunities for the predictable attitudes and outlooks of each of the generations today. Marston’s “Generational Pendulum” peeks into the looking glass of the future where we see the past, present and prediction of what will happen to each of the generations. This provocative program uses similar historical times to explain the behaviors of the population. Marketing, communications, sales, and human resources will find this content thoroughly engaging and position them to benefit from these anticipated changes. History is repeating itself. Be Ready.
This presentation will be customized to focus on predictable industry trends.
“Since Cam’s presentation over two months ago, not a single day passes without me overhearing someone within the company refer to generational differences – it has infused the mindset of our leadership team. This is a dramatic and effective shift in perspective. As a result, our younger employees are getting more involved with the company, increasingly taking ownership and demonstrating greater initiative. Cam has the ability to deliver a strong message of change to change- resistant minds, in a very non-threatening manner. He opened people’s eyes and had them asking themselves ‘what can I do to make this an even greater company?’ and then, most important, acting on it.”
Elaine Vaught, Senior Vice President Engineering & XworX, Bell Helicopter Textron, Inc.