US Media

Software Sales Journal
Selling Across the Generations
June 2008

The Jury Expert
Generations in the Jury Box: Tailor Your Message, Make the Connection
May 2008

FOX News Charlotte
Special Report: Generation Y
November 2007

Salesopedia
Selling Across the Generations: Choose Your Message Wisely
November 2007

Selling Across Generation Gaps
How to find common ground with the New Millennials
October 2007

Cam Marston Podcast
Dave Stein of ES Research Group and Cam Marston discuss how sales people can be more effective selling to people of different generations.
August 2007

IABC (International Association of Business Communicators)
Marketing to Different Generations: Choose your message wisely
August 2007

FastCompany.com (view article) (view slideshow)
Retaining Younger Workers in the Workplace
June 2007

American Public Media
Managing 'what's in it for me?' workers
June 2007

The Wall Street Journal Online 
The Most-Praised Generation Goes to Work
April 2007

azcentral.com 
Gen X at 40
June 2005

Scanner (American Society of Radiologic Technology) 
Side by Side: Generations at Work
April 2005

Ventures Charlotte 
Peter Pan in the Workforce
January 2005

www.denverpost.com
Meet 'Gen Jones'
December 2004

Realtor Magazine Online
Brokers Adapt to Life with Gen X
November 2004

www.atlanta-ala.org
A Fresh Look at Retention Challenges
March 2004

News14 Carolina
Cam Marston hosts "Working Smart" on News14 Carolina
August 2003

Florida Counties Magazine
Generational Challenges in the Workplace Today & Tomorrow
May/June 2003

Alberta Venture Magazine
A Cure for the (Baby) Boomer Blues
November 2002

Mobility Magazine
Emerging Generations
October 2002

Stone In America Magazine
Keys to Generation X
July/August 2002

The New Zealand Herald
Generation Clash Can Be Soothed
June 2001